| 2010 Readership Breakdown |
| BY CATEGORY | |||
| Hardware Stores | 2,510 |
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| Independent Kitchen Shops | 1,075 |
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| National Chain Store Buyers | 1,021 |
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| Grocery and Drug Stores | 461 |
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| Appliance Retailers / Vac Dealers | 422 |
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| Manufacturers / Distributors / Agents | 693 |
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| Others related to the Industry | 47 |
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| BY GEOGRAPHIC REGION | |||
| Newfoundland | 143 |
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| Nova Scotia | 209 |
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| Prince Edward Island | 47 |
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| New Brunswick | 103 |
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| Quebec | 1,088 |
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| Ontario | 2,160 |
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| Manitoba | 1,070 |
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| Saskatchewan | 192 |
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| Alberta | 572 |
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| British Columbia / Yukon / NWT | 568 |
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| U.S. and Foreign | 77 |
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————— |
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| TOTAL READERSHIP | 6,229 |
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